Let's do a thought experiment: imagine you have invented a new technology that totally changes the way colonoscopies are performed. Are you wondering how you might convince a venture capitalist to invest in your idea?
Well you don't have to wonder any longer! The founders of EndoNav, innovators in bowel examination, were kind enough to document their adventure in a case study for Stanford's Graduate School of Business. Sit down, try to relax, and we will dig into the material together.
Using the EndoNav case study, we will practice developing a pitch for venture financing.